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How many of us actually understand the environment of our users and how they make decisions? In addition to usability studies, I used to do customer visits, where I went to their homes/offices and watch them solve problems. You can learn amazing things. johncutlefish/1466948510746492933Permalink On twitter.com
2021 Dec 8 Mood +3 🙂
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…in reply to @ZekeAranyLucas
You can also learn crazy things about how your org makes decisions. I remember home visits that contradicted core assumptions defined in personas. But it was too late to mutate assumptions, so effectively the information just became cognitive dissonance in the team.On twitter.com